How to Run a Successful Facebook Contest

I think most of us realize by now the awesome power of Facebook-hosted contests and sweepstakes. If not, take a moment and read this article from Social Media Examiner. When it comes to running a contest or sweepstakes on Facebook, there are many important aspects to consider. You need to be sure to stay on the right side of the law – both Facebook’s and the government’s – when you create your promotion. There are many other little details that can make or break a contest, so it pays to do your homework first.

I recently came across this handy-dandy infographic from the fine folks at ShortStack, and it is a great resource to consult before you dive into creating your next amazing app!

original_Facebook Contest Checklist-page-001

Now you have the tools you need to make your next social media promotion a big winner!

If you have any questions on best practices for running a contest, feel free to contact me directly at sswentek {at} yahoo {dot} com.


Let’s Bring You Up To Speed…


I really need to work on my post frequency! There have just been so many life events happening over the past 6 months, that I’ve gotten buried in the day-to-day aspects.

I think the simplest way to attack this is to create a Top 5 list! So, without further ado, here is: The Top 5 Things That Happened in Sean Swentek’s Life (2013 edition) (so far) (subject to future edits) (in no particular order of importance) (except for #1)

5. I got a great new job at Pacific Dental Services as their Social Media Strategist!
4. My charity, A Walk On Water, is GROWING. We just hit our 1 year anniversary!
3. I got a sweet new whip: 2001 Mercedes Benz S430 — only 39,000 miles!
2. I’m almost done with physical therapy, stemming from my car accident.
1. I met the girl of my dreams! She is a surgeon, and we are in love.

So as you can see, there are lots of amazing things going on right now! I’m just happy to be alive and able to enjoy the best year of my life so far. Here’s to finishing strong 2013!